Marketing Communications Specialist

Location: Yuma, AZ

Department: Marketing Communications

Reports To: Global Communications Manager

Assignment Type: full-time

  • Works with CA/AZ, South, and Turf & Ornamental sales teams, All Product Managers, and the Creative Lead / Designer to project manage (budget, plan, execute)
    • National & Regional print ads, banner ads, radio ads
    • Billboards, sales one-sheet & flyers, direct mail, product trade show banners, sweepstakes
    • Other product-specific ad-hoc requests
  • Management of product and department budgets for CA, AZ, South Region and T&O  
  • Facilitate regular meetings with PMs to discuss product positioning, strategy, and plan (including budget) for upcoming projects
  • Help manage Gowan social media accounts as well as some website management
  • Collaborate with fellow marketing specialist on label book, ads, budgets, and other projects that require group effort
  • Tracking of campaign metrics to gauge effectiveness
  • Maintain organization in SharePoint and Q drive for:
    • Product plans/schedule, budget, photos, logos, presentations, etc.

 

Required Skills / Attributes

  • Microsoft word, office, excel, powerpoint, PDF.  Adobe creative suite experience a plus. 
  • Ability to work in a fast-paced environment and achieve important deadlines on your own
  • As well as the ability to work well within a team environment where collaboration is critical
  • Strong organization skills
  • Strong communication skills
  • Strong interpersonal / relationship building skills – ability to work with a wide range of personality types
  • Solid work ethic

 

Experience / Education Required

  • Bachelor’s degree in Communication, Project Management, Marketing, or similar OR 5 years’ experience in Communications, Marketing, Project Management, or similar
  • Agriculture experience a plus
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